Clarity-first, Strategic Brand System
Planbrand helps founders decide what to build, who it is for, and why it matters — before adding funnels, automations, or tools. It gives you a clear brand system so every action, page, and decision makes sense and moves you forward.
Founder-owned. Independent. Controlled.
Build and run your brand with full ownership and control
Planbrand helps founders and teams build their brand as a complete system, without relying on agencies, white-labelled platforms, or hidden dependencies. You plan once, build properly, and operate everything yourself with full visibility over pages, data, workflows, and decisions.
Define your brand system
Structure your offer, audience, and delivery model in one clear system you fully own.
Build with no middle layer
Create pages, forms, and workflows directly in your own workspace, not through an agency.
Operate with full control
Manage contacts, actions, and changes yourself, with no dependency or lock-in.
Scale without rebuilding
Grow your brand and team while keeping the same structure and full ownership.
Structured. Scalable. Connected.
Planbrand helps founders build and run their brand as a scalable system from day one.
If you already know what you sell, who you reach, and how you deliver value, Planbrand gives you the structure to turn that clarity into a system that scales without chaos or rebuilding later.
Brand structure
Pages & forms
Contacts & roles
Workflows
Multi-brand setup
Two powerful platforms, different priorities
Both Planbrand and GoHighLevel offer pages, forms, automations, and contact management. The real difference is not what exists, but how and when you are expected to use it. These features show where each platform helps best, so you can choose without wasting time.
Pages & funnels
Both platforms let you build pages and funnels. Planbrand focuses on clarity-first pages that explain value, while GoHighLevel is optimised for fast conversion and campaign testing.
Forms & data collection
Both collect leads and responses. Planbrand connects forms directly to brand logic and decisions, while GoHighLevel routes data into pipelines for follow-up automation.
Automations & workflows
Both support automation. Planbrand keeps automations simple and intentional, while GoHighLevel offers deep, complex automation for agency-scale use.
Contacts & CRM
Both manage contacts and conversations. Planbrand organises people around brand roles and context, while GoHighLevel focuses on sales pipelines and deal stages.
Multi-brand & clients
Both handle multiple brands. Planbrand is built for founders running their own brands, while GoHighLevel is designed for agencies managing many clients.
Learning curve
Both are powerful, but feel different to learn. Planbrand guides users step by step, while GoHighLevel expects experience and technical confidence.
Build your brand as a system from day one
Planbrand is designed for founders who already know what they want to sell, who they want to reach, and how they deliver value. It helps you turn that clarity into a structured, scalable brand system from day one. Instead of stitching tools together later, you build on a solid foundation that grows with your business.
A structured brand system by default
Planbrand comes with a default structure for pages, forms, contacts, and workflows. This means you are not starting from a blank screen or random tools. If you already know your offer and audience, Planbrand helps you organise everything into a system that is ready to scale without rebuilding later.
Built for scalable execution, not guesswork
Planbrand is not about experimenting blindly. It works best when you already have direction and want to execute in a clean, repeatable way. Compared to heavy agency platforms, Planbrand keeps execution organised and connected, so scaling feels controlled instead of chaotic.
System. Scale. Control.
Build a scalable brand system from day one
Planbrand is built for founders who already know what they sell, who they serve, and how they deliver value. Instead of growing with scattered tools, you start with a structured system that supports scale, consistency, and clear execution from the beginning.
Default structure
Pages, forms, contacts, and workflows are organised by default, so you are not guessing how to set things up.
Scalable by design
The system grows with your business, without forcing rebuilds when you add offers, channels, or team members.
Everything connected
Your brand, data, and actions are linked, so changes stay consistent across pages, forms, and workflows.
Built for operators
Planbrand works best when you already have direction and want to execute in a clean, repeatable way.
Before you choose a platform
Common questions from founders choosing full ownership
These answers are written to help founders and teams understand the difference between agency-first platforms and founder-owned systems, so you can choose what truly fits how you want to build and run your brand.
What Planbrand enables that agency platforms do not
This comparison focuses only on capabilities Planbrand offers that agency-first platforms like GoHighLevel are not designed to provide. Each row shows the risk founders face without these features, and how Planbrand solves it.
Without Planbrand
No native brand structure
Strategy lives in documents
Pages built without context
Forms collect raw data only
Contacts lack brand roles
No ownership layer
Decisions stored in heads
Hard to audit brand changes
Scaling breaks consistency
Tools glued together later
Agency-dependent workflows
Brand logic spread across tools
Rebuild needed when growing
Execution without direction
Hard to hand over internally
Brand knowledge gets lost
No system-level overview
Ownership unclear in long term
High risk of vendor lock-in
Brand feels rented
With Planbrand
Default brand system from day one
Strategy lives inside the system
Pages connected to brand logic
Forms trigger brand-level actions
Contacts assigned clear brand roles
Founder-owned system by default
Decisions stored in the platform
Full visibility of every change
Scaling preserves brand structure
Single connected operating system
Founder-controlled workflows
Brand logic centralised
No rebuild as business grows
Execution guided by structure
Easy internal team handover
Brand knowledge stays documented
Clear system-wide overview
Ownership protected long term
Low risk, founder-first design
Brand feels truly owned
Simple. Founder-first. Fair.
Pricing built for independence, not lock‑in
Planbrand is free to start, with no trial limits. You can take the time to plan, structure, and build a bulletproof brand system before executing anything. When you are ready to scale, one simple plan gives you the system and direct access to the founders who built it.
Free to start
Start without a trial clock. Plan your brand, structure your system, and make the right decisions before spending anything.
£39 per month
One clear monthly price when you are ready. No hidden tiers, no feature gates, no pressure.
Founder strategy call
Every paid plan includes a one‑hour strategy call with the founder team to help you design your system properly.
Built for independence
Planbrand is designed for founders who want full control, work closely with their team like co‑founders, and build brands they are proud to fully own.
