Brands shipped on Planbrand.

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/ RECENT LAUNCHES

Six highlights from the last quarter.

Studio Pollen — Wellness

Outcome: bookings rose 38% in the first month post-launch. Class waitlist now auto-fills from the CRM. One login replaced Squarespace, Calendly and a half-built spreadsheet.

Field & Form — Editorial

Outcome: paid subscriber count doubled in 6 weeks. Archive search now lives on her domain, not Substack. Hero copy was rewritten by her AM in 12 minutes on the kickoff call.

Northbound Co. — DTC

Outcome: cancelled a £2,400/mo agency retainer the week she launched. Repeat-buy flow now triggers from the CRM, not Klaviyo. Customer portal lives under northboundco.com.

Common Course — Coaching

Outcome: monthly stack cost fell from £400 to £39. Course access, cohort emails and Stripe payments all run from one record per student. Login count: one.

Quiet Goods — Memberships

Outcome: membership churn dropped from 8% to 3% in two months. CRM, site and customer portal share one source of truth, so nothing drifts. Stripe memberships ship under his own domain.

Olive & Note — Studios

Outcome: every custom-order brief now lands as a Persona, with the brief attached. Reply time fell from 3 days to 4 hours. Wix, Tally and the spreadsheet are gone.

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(2026) — INDEX

May 2026Studio PollenWellness · Service brand · London · Site, member portal, class bookings, payments May 2026Field & FormEditorial · Paid newsletter · Manchester · Newsletter, subscriptions, archive, branded email Apr 2026Northbound Co.DTC · Outdoor goods · Bristol · Site, customer portal, repeat-buy flow, lead CRM Apr 2026Quiet GoodsMemberships · Homeware · Brighton · Site, product catalogue, Stripe memberships, portal Mar 2026Olive & NoteStudios · Stationery · Edinburgh · Site, custom-order forms, lead CRM, bookings Mar 2026Common CourseCoaching · Cohort programme · Leeds · Course portal, payments, cohort emails, members area