Accessible Expertise, Seamless Execution
Empowering Your Effort, Simplifying Your Growth
Planbrand empowers founders by simplifying brand management. Whether you're building a brand from scratch or refining an existing one, we provide the tools, guidance, and support you need to grow effortlessly. From brandbook creation to lead generation and investor outreach, everything you need is in one place—designed to fuel your success.
Honouring Great Tools, Streamlining Their Functions
Planbrand offers an average savings of $1,552/month, while streamlining your workflow and freeing up time—helping you focus on what truly drives your business forward.
We appreciate all the tools and the value they’ve brought to the table, but our mission is to lower the barriers to starting a new business and eliminate obstacles for existing startups so they can truly thrive.Register with Planbrand and build your entire brand—strategies, products, landing pages, and personas—completely free. Take your time, even if it takes 6 months. Only pay when you're ready to launch.
Notion
Replaces brand documentation with structured brandbook creation.
Min-Savings: $10–$20/month
Mailchimp
Automates email marketing and lead generation.
Min-Savings:$12–$35/month
HubSpot
Handles CRM and sales pipelines with built-in automation.
Min-Savings: $50–$120/month
Trello
Manages tasks and collaboration, inviting team members with editable roles.
Min-Savings:$10–$20/month
Webflow
Builds landing pages without external website builders.
Min-Savings: $20–$50/month
Salesforce
Simplifies CRM and sales operations in one platform.
Min-Savings:$60–$150/month
AngelList
Connects startups with investors via auto-generated pitches.
Min-Savings:$25–$60/month
Bynder
Manages brand assets like logos and colours and documents.
Min-Savings:$60–$250/month
ClickFunnels
Replaces funnel creation with Planbrand’s custom flows, using pre-created products, personas, and custom forms that fuel automatically the selected pipeline.
Min-Savings:$97–$297/month
ZeBrand
Replaces brand identity creation with Planbrand’s comprehensive brandbook feature, including logos, colours, and strategy creation.
Min-Savings:$38–$600/month
Typeform
Collects persona-tagged leads through custom forms and integrates them into personalised pipelines.
Min-Savings:$30/month
Typeform
Collects persona-tagged leads through custom forms and integrates them into personalised pipelines.
Min-Savings:$38–$600/month
Fuel Your Pipeline & Reinvest in Your Brand. Repeat.
With each success, fuel your pipeline further and reinvest in your brand’s strategy.
We Believe
Accessible expertise
should be a given,
not a business.
should be a given,
not a business.
Problem It Solves
Fragmented Tools & Reliance on Experts
Starting and scaling a brand requires juggling multiple tools and often hiring outside experts for marketing or brand strategy. This makes the process time-consuming, costly, and overwhelming. With scattered operations, inconsistent workflows, and the challenge of securing investment, many startups struggle to grow efficiently.
Our Comprehensive Solution
Accessible Tools and Genuine Support, No Experts Required
Planbrand eliminates the need for multiple tools and external consultants by offering a single, all-in-one platform. It provides the tools, resources, and 1:1 guidance you need to create your brand, manage sales pipelines, and attract investment. By bringing all essential brand-building components into one place, Planbrand simplifies the process, allowing startups to thrive without unnecessary complexity.
Add Your Brand
Free to build.
$19 / Brand.
Paid monthly.
$19 / Brand.
Paid monthly.
Build Your Flow
Brandbook + SalesOS
$129 / Brand.
Paid monthly.
$129 / Brand.
Paid monthly.
Get Discovered
Brandbook + SalesOS + ScaleUp
$189 / Brand.
Paid monthly.
$189 / Brand.
Paid monthly.
Publish Your Brandbook
Publish Your Products
Add Unlimited Personas
Integrate Backlinks
Customer pipeline
Landing Pages
Step 1: Enter Basic Brand Information
To start, navigate to the Brand Setup section within your workspace. Here, you will enter the basic details of your brand:
Step 2: Review your brand details and publish your Brandbook.
At this stage, you've successfully filled out all the necessary fields in your Brandbook—congratulations! Now, it's time to take a moment and review the details you've provided. Ensure everything aligns with your brand's vision, mission, and identity. Once you're confident everything looks perfect, go ahead and click Publish Brandbook.
By publishing your Brandbook, you will create a professional, cohesive representation of your brand that can be easily shared with your team, stakeholders, or even publicly. This is the moment where your hard work comes together, giving your brand a polished, unified presence across all touchpoints. Take the next step towards growing your brand!
By publishing your Brandbook, you will create a professional, cohesive representation of your brand that can be easily shared with your team, stakeholders, or even publicly. This is the moment where your hard work comes together, giving your brand a polished, unified presence across all touchpoints. Take the next step towards growing your brand!
Planbrand.com/brandbook/xpoda-inc
What you see above is an example of an online brandbook, generated with one click based on the input from your Planbrand dashboard—ready to share with the world.
This brandbook includes your brand’s foundational elements, such as core brand assets, all accessible and synced with your dashboard for future updates. It also allows anyone to share the page, find your social media profiles, and even book a call with the brand representative you choose.
This brandbook includes your brand’s foundational elements, such as core brand assets, all accessible and synced with your dashboard for future updates. It also allows anyone to share the page, find your social media profiles, and even book a call with the brand representative you choose.
Pricing Strategy and Visual Identity
Select the product type and develop your pricing strategy. Define your monthly or hourly rates, and ensure your pricing aligns with your brand's goals and audience.
Finalising Packaging and Availability
Summarise your product’s features and benefits, add usage instructions, and set purchase limits. This ensures your product is properly packaged and available for customers to order.
Review and publish your product.
Review the essential aspects of your product before going live. Ensure that all settings, including SEO and order capabilities, are complete. Once everything is set, publish your product page, making it publicly available under your brand’s identity and ready to accept orders and form submissions.
Published product page.
What you see above is a product page, automatically generated for each product you publish from your Planbrand dashboard. Built using your brand data and synced with any future updates, it features your product’s key elements and allows you to collect order forms directly into your pipeline. Each lead is tagged with relevant persona and product information, guiding you on the exact journey to take for each unique lead.
Create Your First Persona to Guide Your Brand Strategy
Use the persona creation tool to customise a persona from the templates provided. Personalise it to reflect the unique goals, challenges, and traits of your audience. When you're satisfied, save it as a PDF and add it to your Planbrand persona library to enhance your marketing and customer journey strategies.
Create Your First Persona to Guide Your Brand Strategy
Use the persona creation tool to customise a persona from the templates provided. Personalise it to reflect the unique goals, challenges, and traits of your audience. When you're satisfied, save it as a PDF and add it to your Planbrand persona library to enhance your marketing and customer journey strategies.
Persona Profiles Overview
View and manage all your personas in one centralised location. Easily filter, edit, or create new personas to align with your brand strategies and target audiences. Stay organised and refine your personas to better address your market's needs.
Linking or Creating Products for Your Persona
Now that your persona is defined, it’s time to personalise the experience by linking them to relevant products. If no suitable product exists, you can create a new one tailored to their needs.
Crafting Persona Journeys and Stages
In Planbrand, you have the flexibility to create unique personas and define detailed stages for their customer journey. For each stage, you can assign up to three conditions or actions, helping you track and guide each customer based on their persona tag. These stages and conditions can be manually marked by users, giving you full control over customer interactions and ensuring no important step is missed.
Drafting a New Backlink
Quickly create a new backlink and fill in essential details later. Add visitor identifiers, potential traffic, and refine once the deal is confirmed. Manage the entire process—from contacting the backlink owner to tracking the status of your deal—all within Planbrand.
Manage all your backlinks (Traffic sources)
Find, contact, and negotiate with new backlink opportunities. Whether it’s a newsletter, a WhatsApp group, or an article on a well-known website, diversify your backlink sources to expand your traffic potential and reach.
Backlink Acquisition & Deal Tracking
Oversee every step of your backlink acquisition, from initial negotiation to final invoice. Track offers, proposals, and traffic potential, while keeping all necessary documents and contact details in one place for a seamless process.
Backlink Content Creation & Tracking
Create, manage, and track the content for your backlinks. Ensure your content is optimized and ready to be published, with progress tracking for approvals and live status updates. Keep your message clear and impactful to drive maximum traffic.
Collaborate on Backlink Progress
Engage your team in real-time to review, edit, and finalise backlink agreements. Track negotiations, align your timeline with campaigns, and ensure all content is approved before going live. Add comments, tag teammates, and share documents or media to streamline your workflow.
Manage Your Customers at a Glance
Gain a bird's-eye view of your customers, automatically fed into your pipeline through form submissions from product and flow pages. Keep track of each customer's journey, their progress through the pipeline, and key insights to optimize engagement.
Customer Overview - Table View
Explore and manage your customers from a clear, detailed table. Easily switch between the pipeline and table views to track progress and access customer insights with just one click.
Tailored Customer Journey Management
Track and personalize each customer’s journey with unique insights. From the product they engaged with to the flow and backlink that led them to you, every step is tailored and adjustable to meet individual needs.
Track and Guide Customer Actions for Optimal Engagement
Monitor your customer's journey with real-time updates on completed actions and suggested next steps, all based on their assigned persona type. This auto-updated history ensures that you always know what actions have been taken and which are up next to keep your customer on track.
Flows Overview: Manage, Create, and Optimise Your Campaigns
View all your Flows in one place. Easily create new ones or refine existing campaigns. Filter by brand or persona to keep your marketing aligned with your strategy and goals.With Planbrand's Flows, managing your lead generation and customer acquisition strategies becomes seamless. Quickly customise or create new Flows and drive targeted traffic using integrated backlinks, placements, and forms, all while tracking performance in real-time.
Draft Your Flow: Quick Setup for Success
Kickstart your Flow by setting its foundation. Select the flow type, assign it to a brand, and define your primary goal. This initial setup will shape the strategy for your campaign, which you can refine in more detail later.
Tailored Customer Journey Management
Track and personalize each customer’s journey with unique insights. From the product they engaged with to the flow and backlink that led them to you, every step is tailored and adjustable to meet individual needs.
Review and Publish Your Flow
What you see above is an example of a flow landing page, created specifically to target a defined persona and feature a specific product. It automatically combines elements from your brandbook, product, and persona data to generate this page, while allowing you to customise and edit any content for maximum conversion. When a form is submitted on this flow page, the lead’s details are instantly sent to your Planbrand dashboard pipeline, tagged with the backlink they came from, the product they submitted for, their persona, and the landing page where they were converted.
See an exmplae
See an exmplae
Brand Operating System
Start Your Journey to Full Brand Control
Sign up today and unlock everything you need to build, manage, and grow your brand. Whether you're launching or scaling, Planbrand provides the tools, guidance, and support to ensure your success.
Free 1-hour strategy call – Maximise the value of Planbrand for your brand.
Planbrand User Manual – A step-by-step guide to mastering the platform.
Planbrand Terminology Guide – Learn key concepts for strategic decision-making.
Extended Free Trial – Enjoy 2 additional months, completely free.
Persona Masterclass – A 30-minute session to find your perfect audience.
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ONE PLACE FOR EVERYTHING YOU NEED
Free Until Your Brand is Ready.
Free Until Your Brand is Ready.
With over 10 years of experience in brand management and creative industries, Planbrand is designed to help startups and entrepreneurs make a professional start and build their brand confidently. Use it for free until your brand is 100% ready to publish online.
Complete Brandbook Creation
Easily create and publish your brand’s comprehensive guide.
Free to build.
$19 / Brand.
Paid monthly.
$19 / Brand.
Paid monthly.
Automated Lead Generation
Fuel your sales pipeline with targeted landing pages and custom forms.
Everything in Brandbook,
$149 / Brand.
Paid monthly.
$149 / Brand.
Paid monthly.
Direct Investor Access
Connect with relevant investors and present your brand professionally.
Everything in SalesOS,
$229 / Brand.
Paid monthly.
$229 / Brand.
Paid monthly.
